About the Project
Annie Wettlaufer practices a number of techniques in her work with her clients to realize their best life and maximum energy potential. She was looking for someone local to work with on a site for her practice and actually called me from my driveway after finding Jenn’s Web in a local search for web designers! We met over several weeks to fine tune her goals for her site and explore how to present the healing modalities she works in.
The Freesia theme was used because its light-handed font style and clean layouts were what the client was looking for. Working off of the colors in her nautilus shell logo, we came up with a color palette that was carried through design elements such as page titles, backgrounds and font colors.
When it came to finding the right banner images to convey the essence of each healing technique, Annie was very helpful. Since she had been working with these modalities for years, she was great at articulating what imagery would work best and provided detailed notes throughout the design process.